Do The Red Thing - GAP ad campaign

Check this new GAP ad campaign, anybody noticed something weird?
Turns out Pop Muse and Gossip or Truth were wondering the same thing. Who's the Naked Latin Twink? And most of all: Why is he naked?

Have to agree with Pop Muse on this one as well, who the hell is selecting Gap's Celeb Spokespeople these days? Pete Wentz, Mia Farrow, Mary J, Penelope Cruz, Spielberg, Chris Rock and of course or mystery guy “the Naked Latin Twink? Could the choices be more random?